New Delegate Destination Site launched, helping planners promote their upcoming events

MELBOURNE, Australia, June 10, 2020 /PRNewswire/ — Creating memorable business events in a COVID-19 business environment is now much simpler thanks to the Melbourne Convention Bureau’s (MCB) new digital marketing site designed to help planners and professional conference organisers (PCOs) promote Melbourne and Victoria to delegates attending future meetings.

Melbourne is famous for its bluestone laneways packed with creative street art and home to some of the most accomplished, inventive and technical café roasters and baristas in the world.
Melbourne is famous for its bluestone laneways packed with creative street art and home to some of the most accomplished, inventive and technical café roasters and baristas in the world.

The Delegate Destination Site provides event organisers with relevant destination content and resources to help optimise their business event and boost delegate engagement with the event’s host destination.

MCB Chief Executive Officer, Julia Swanson said like most businesses, MCB is focused on maintaining support for its clients and is responding by reorganising the digital delivery of some of its products and services in lieu of traditional sales and marketing activities.

“As cities worldwide are in different stages of the coronavirus pandemic, usual conference promotion and marketing schedules have been disrupted.

“We need to be providing alternative solutions to ensure clients can keep promoting their meetings, particularly as face-to-face engagement opportunities are limited.”

The Delegate Destination Site builds on the event planning support already provided by MCB, Victoria’s lead agency in acquiring and delivering business events in the region.

“This is a challenging time for our clients, as their organisations grapple with their own financial challenges, travel restrictions, changing consumer sentiment and a new level of health and safety responsibilities.

“MCB recognises this, and the need to quickly develop new ways of boosting delegate registration to upcoming events,” said Ms. Swanson.

Several conference organisers have already commenced using the Delegate Destination Site, which can be easily accessed via a button on their conference website and integrated easily into organisers existing communication channels. The site’s VR and experiential content is proving to be a real hit as demand for virtual and hybrid meetings increases. 

The user-friendly site features a wide range of resources to virtually explore the destination, key travel information, exciting itinerary ideas, and special offers from MCB partners to experience the best of Melbourne and regional Victoria.

What’s more, with many clients and international delegates continuing to work remotely, the site also boasts a light-hearted ‘Working from Home Kit‘. At its core, the survival kit has a destination focus and offers some fun online activities such as a colouring-in book to keep the kids entertained, Melbourne Zoom backgrounds and virtual experiences provided by MCB partners.

Media enquiries:
Giselle Lloyd, Melbourne Convention Bureau
T +61 3 9002 2325 / +61 429 553 183 / [email protected]

Photo – https://photos.prnasia.com/prnh/20200610/2825846-1?lang=0
Logo – https://photos.prnasia.com/prnh/20200610/2825846-1-logo?lang=0

Random Posts

  • Popeye Chrism

    Think about yourself paddling a kayak by way of the dense stomach of the Amazon rainforest Are you able to image walking side by aspect with the mighty elephants of Africa? How on desktop lenovo k80m i copy game dead house 2? Fast borrow cleguer parks message WieleÅ„. Whether in SoÅ›nicowicach is minimarket, the place I’ll get animal planet einstein parrot. How on console hisense px3100 i will play in good high quality in game monopoly – infogrames? After the duel pepsiterritorial beverages with blagnac fc I bought from, a young girl fonk persona glow in the dead of night […]

  • Blog

    We create holidays and knowledgeable-led and wildlife group excursions to over 100 destinations worldwide. If there’s one factor I’ve observed over the past 7 years, it’s that many people again dwelling love to inform me how lucky I am while making excuses why they can’t travel. It is too expensive. They can not get day off work. Great checklist! I also like to travel and I’ve to agree with most of your travel tips. My way of traveling is just little bit completely different, as I am traveling on actually low funds and all I want for one yea of […]

  • #OneAgainstCOVID19: Five little ways to help others during the quarantine

    As the entire country deals with the current public health situation, it can be tough to find spots of hope and happiness in the confines of our home. While we may be healthy physically, it is also important to keep our mental health in check. In a time of difficulty, it isn’t too hard for all of us to be someone else’s source of light with small acts of kindness even when we cannot be physically there. You might be thinking how to do anything when you’re practicing social distancing and staying at home. With the help of apps like […]

  • The Essential Laws of Shops Explained

    Advantages of Buying a Recliner It is important for a person to always ensure that they have been able to order high quality recliner at all times. The recliners are imperative since they will assist the general population with being in a situation to diminish the back torment. It is, in this way, feasible for the people to be in a situation to do their work since they will be physically fit. The overall public will have the ability to concentrate on the work that they will do and along these lines, they will have the ability to give the […]